RAKUTEN Michael Favia 6 January 2026
ABOUT THE PROJECT INFORMATION
Rakuten renews BRANDSAINTS partnership at DMEXCO to spotlight its brand power.
EVENTS
DMEXCO 2019
SERVICES
Exhibition Design
CLIENT
RAKUTEN
Rakuten’s Unified Yet Distinctive Presence at DMEXCO
Rakuten chose to continue with its relationship with BRANDSAINTS at DMEXCO which started in 2017, the objective was to communicate the strength of the brands in the business group.

Rakuten chose to continue with its relationship with BRANDSAINTS at DMEXCO which started in 2017, the objective was to communicate the strength of the brands in the business group. Of course, the tricky part of the brief was for each brand to have equal footing, be noticed and to have their own individual space for meetings within a contemporary design concept.

Well, to make the stand fun, we drew on Rakuten’s sponsorship on Barcelona FC and created a PlayStation zone with a competition to win a FC Barca Shirt!

It certainly drew in the crowds, there was hardly a moment it was not being used!

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Comprehensive Services from Vision to Venue
We can help you every step of the way, from the outset with strategic planning and objective setting to the final finishing touches that makes your brand experience that extra little bit special.
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ACCOUNT MANAGEMENT
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DESIGN
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PROJECT MANAGEMENT
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SUPPORT SERVICES
SERVICES BY BRANDSAINTS
Our team were happy to advise on and deliver some of these services.
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Multiple & Varied Meeting Spaces
Individual Brand Spaces Within a Unified Design
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FIFA Game Play Attractor
A PlayStation Zone Drawing Crowds Non-Stop
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Living Wall & Designer Lighting Features
A Contemporary Design Framework
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